Welcome to the November
SPS Hall of Fame. These pieces have been celebrated for their design,
construction excellence and innovative use of materials.
5. At number five we have La Roche – Porsay
This FSDU was interactive and
allowed the customer to diagnose their skin care needs using the spinning
questionnaire at the top of the unit.
We love it because:
- The unit was interactive and engaging
- It had clear calls to action for the customer
- There was visual segmentation for the product range
- The design was durable and long-lasting to customer touch
Do you have multiple products in
a range that could use clearer calls to action? Maybe your range suits
different people and customers would benefit from clear personality or need
matching?
4. Number four is the seasonal Vichy Idealia FSDU
The design of this
product is intricate and effective, clearly designed to draw the eye to the full product range. This unit can hold product literature as well as a standardised number of products for simple replenishment.
We love it because:
- The design uses the Vichy 'V' branding to draw the eye down the full product range.
- The design is strong and safe to knocks and bumps from crowds of customers.
- The unit is designed to hold a specified number of products, for ease of replenishment.
Do you have a product that could
benefit from intelligent branding and design? Maybe your packaging could be used to create
an eye-catching call to action?
3. Great Gatsby Panuflex
This is a design we created
internally to celebrate the release of Great Gatsby. The concave design of the patented Panuflex allows the image to be seen fully from all angles. Delivered flat packed and with lock-in assembly requiring no tools or kit, this really is convenient POS.
We love it because:
- It can be assembles within seconds
- Due to the design, two products or campaigns can be displayed on one unit – giving added value.
- Messaging is not lost from any angle due to the concave design.
Could your campaign benefit from a
cost effective design, which showcases your product or message from any angle?
Do you have a bi-product campaign and would like to halve the
cost of POS?
Perhaps you are looking for a unit that can easily be enhanced with 3D lug ons?
Well Panuflex is your solution!
2. At number two we have the Maybelline FSDU
This design was
intricate and ergonomic, allowing for a display that fits your products
exactly. The highly skilled Clockworx and CAD (Computer Aided Design) teams ensured that the unit was
easy to replenish and durable to wear and tear. Products were displayed
attractively and by colour for ease of purchase.
We love it because:
- It is designed to fit the product exactly
- It is simple to replenish and allows fast purchase decisions
- CAD design can be used to shape the unit into theme, branding or an eye-catching and unusual design.
Could your products benefit from
bespoke display, which clearly and attractively brings the range to attention?
Is replenishment of POS an issue for your products? We have a team dedicated to
creating POS that fits your theme, budget and most importantly products.
The Olay one-second FSDU comes in at number
one.
This patented product is durable,
strong and incredibly convenient. Delivered to store as a flat pack, this
fold-up FSDU saves on wasted time spent constructing complicated units. The
unit can easily be adapted to fit your product and design, giving you an ideal
POS display.
We love it because:
- The unit is simple and hassle free to construct in situ.
- The unit design is flexible to fit your exact needs.
- The unit is inter-lockable, transportable and has no raw edges.
Does you POS take far too long to construct? Are the units often damaged due to unclear assembly instructions? Perhaps our one-second FSDU is that answer to saving you time and money? Check out our demonstration as http://youtu.be/OqzgYlQLl-s.
Maria Parker - Harris
Group Marketing Co-ordinator
The SPS Group
www.thespsgroup.co.uk
#thespsgroup #POS #retailmarketing #marketing
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